The six strategies of highly successful sellers
A topic that comes up a lot when talking to people so just thought I’d share with everyone:
What’s the difference between smart sellers and sellers who can’t get their homes sold? It’s simple: smart sellers use proven strategies to get the highest price in the shortest period of time. Here are six strategies for success when selling your home:
Strategy #1: Price it right.
Smart sellers know that their house is going to sell at “market price”, and not at some hopeful level above the going price. They are calmly logical when it comes to assessing where their property currently stands in today’s market, even if it was worth more in previous years.
Strategy #2: Make it “show-ready”.
Smart sellers clean and get rid of clutter inside their homes, and they spruce up the outside for maximum “curb appeal”. I’m not talking about major or enormously costly projects – just simple things that keeps the house looking sharp for potential buyers.
Strategy #3: Be flexible about showings.
Smart sellers are willing to get out of the house at a moment’s notice. Yes, this interrupts your evening or weekend activities. It does, however, help you to get your house sold faster, which is what you want to accomplish. The more people that can get in to see the property on their schedule—not yours—the sooner you will have your home sold.
Strategy #4: Allow open houses.
Smart sellers know that open houses attract buyers. They make sure that their agent understands the value of holding them. During the open house, they are far away—leaving a true professional to handle the selling.
Strategy #5: Listen to the expert — your agent!
There is a reason real estate agents exist. They wouldn’t be needed if they didn’t offer a valuable service.
If your agent recommends a certain type of marketing, it’s because he or she knows from experience that it works. If your agent recommends a price reduction, it’s because your price doesn’t match the current market. Listen to the expert, and take the action they suggest.
Strategy #6: Negotiate!
Smart sellers don’t turn their nose up at low offers. They see them as opportunities for negotiation. They get excited about any offer. They work with their agent to play a little “back-and-forth” in an effort to get the terms – whatever they are – to be more to their liking.
This may seem basic but many times sellers forget these important steps. Missing any one of these steps can mean the difference between selling & not selling Or just taking a Really Long Time to sell!