Selling

Do I need to have a “For Sale” sign in my yard?

I recently had a request from a seller to not put a “For Sale” sign in their yard as the home was vacant and they didn’t want to attract “lookie-lous”.

The seller must indeed weigh the pros and cons of having a sign in the yard. Certainly, especially in the case of an empty home or in a situation where the sellers may be out of town, security may be a concern.

However, here are some facts to consider when making this decision according to the National Association of REALTORS® 2014 Profile of Home Buyers and Sellers:

  • The first step taken by home buyers 6% of the time was to drive by homes and neighborhoods.
  • 48% of buyers cited that yard signs were a source of information used in the homebuying process
  • 91% of buyers indicated a yard sign was “very useful” (32%) or “somewhat useful” (56%) source of information
  • 9% of buyers ultimately found the home they purchased via a yard or open house sign
  • 6% found the home they ultimately purchased through a friend, relative, or neighbor

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